Press & Media

Description & Features

Tally Saves the Internet is a browser extension that transforms the data that advertisers collect into a multiplayer game. Once installed, a friendly pink blob named Tally lives in the corner of your screen and warns you when companies translate your human experiences into free behavioral data. When Tally encounters “product monsters” (online trackers and their corresponding product marketing categories) you can capture them in a turn-based battle (e.g. "Pokémon style") transforming the game into a progressive tracker blocker, where you earn the right to be let alone through this playful experience. Read more on Tally’s About page

  • A pink blob! Once downloaded, Tally lives in the corner of your screen, watching for data trackers that translate your online human experiences into free behavioral data.
  • Product monsters! The trackers appear as colorful “product monsters,” representative of their corresponding product market category.
  • Battles! When you and Tally encounter one of these trackers, you can challenge and capture them through a turn-based battle like Pokémon.
  • Explode the web! When you block a tracker, you “break” the Internet and earn the right to be let alone through this playful, yet purposeful, experience. Read about this game mechanic: Browser Blowup: Explode Web Pages Containing Third-Party Trackers.

Factsheet

Title Tally Saves the Internet
Developer Sneakway Studio
Release Year 2021
Platforms Firefox and all Chromium browsers including Brave, Chrome, Edge , and Opera
Website https://tallysavestheinternet.com
Price Free!
Availability Digital Download
Languages English
ESRB E for everyone
Press Contact
Press Release Game launch
Social Twitter , Instagram , Facebook , YouTube

Images

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Tally Saves the Internet press image Tally Saves the Internet logo credit
Tally Saves the Internet press image Tally diagram with trackers credit
Tally Saves the Internet press image 3D glasses for high-level monster battles credit
Tally Saves the Internet press image Tally Saves the Internet poster credit
Tally Saves the Internet press image Play the game. Block the trackers. website header credit
Tally Saves the Internet press image How to Play game loop credit
Tally Saves the Internet press image Product monster collage #1 credit
Tally Saves the Internet press image Product monster collage #1 (on white) credit
Tally Saves the Internet press image Product monster collage #2 credit
Tally Saves the Internet press image Tally with disguise credit
Tally Saves the Internet press image Tally with disguise credit
Tally Saves the Internet press image Badges credit
Tally Saves the Internet press image Badges (on white) credit
Tally Saves the Internet press image Consumables credit
Tally Saves the Internet press image Consumables (on white) credit
Tally Saves the Internet press image Power and Energy Industry product monster credit
Tally Saves the Internet press image Smart Home product monster credit
Tally Saves the Internet press image Space and Astronomy product monster credit
Tally Saves the Internet press image Grocery Shopping product monster credit
Tally Saves the Internet press image Social Networking product monster credit

Game Play Images

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Tally Saves the Internet press image Game play "battle explosion" screen recording GIF | credit
Tally Saves the Internet press image Game play "battle explosion" screen recording GIF | WEBM | credit
Tally Saves the Internet press image Game play "battle explosion" screen recording GIF | credit
Tally Saves the Internet press image Game play "battle explosion" screen recording GIF | WEBM | credit
Tally Saves the Internet press image Game play screenshot credit
Tally Saves the Internet press image Game play screenshot credit
Tally Saves the Internet press image Game play screenshot credit
Tally Saves the Internet press image Game play screenshot credit
Tally Saves the Internet press image Game play screenshot credit
Tally Saves the Internet press image Game play screenshot credit

Trailer Renders and Style Frames

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Tally Saves the Internet press image Game trailer render (city street) credit
Tally Saves the Internet press image Game trailer render (What to buy) credit
Tally Saves the Internet press image Game trailer styleframe credit
Tally Saves the Internet press image Game trailer styleframe credit
Tally Saves the Internet press image Game trailer styleframe credit
Tally Saves the Internet press image Game trailer styleframe credit

Release Trailer

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Tally Saves the Internet! video 2020 Release Trailer (1:58 min, mp4, 147 MB) youtube | download | credit
Tally Saves the Internet! video 2020 Release Trailer (b-roll, no sound) (1:58 min, mp4, 144 MB) youtube | download | credit
Tally Saves the Internet! video 2020 Release Trailer (full-length music only) (02:51 min, mp3, 3.4 MB) youtube | download | credit

B-Roll

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Tally Saves the Internet! video How to install and play Tally Saves the Internet! (2:51 min, mp4, 63 MB) youtube | download | credit
How to change options in Tally Saves the Internet! (2:28 min, mp4, 48 MB) download | credit
Game mechanics highlights from Tally Saves the Internet! (3:32 min, mp4, 70 MB) download | credit
B-roll - Surfing the Village Voice with Tally Saves the Internet! (1:16 min, mp4, 24 MB) download | credit
B-roll - Surfing the Huffington Post with Tally Saves the Internet! (1:38 min, mp4, 33 MB) download | credit
Product Monsters from Tally Saves the Internet! (HD version) Single-channel generative animation (14 min, mp4, 441 MB) download | credit
Product Monsters from Tally Saves the Internet! (square version) Single-channel generative animation (5 min, mp4, 246 MB) download | credit
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